Affiliate marketing
Affiliate marketing is a performance-based marketing model where a business (the “merchant” or “brand”) pays partners (the “affiliates”) for bringing customers through the affiliate’s marketing efforts. Affiliates typically promote products or services using unique tracking links, codes, or referral IDs. When someone c
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What “affiliate marketing” means (en-US)
Affiliate marketing is a performance-based marketing model where a business (the “merchant” or “brand”) pays partners (the “affiliates”) for bringing customers through the affiliate’s marketing efforts. Affiliates typically promote products or services using unique tracking links, codes, or referral IDs. When someone clicks the link and completes a qualifying action—often a purchase, but sometimes a lead or signup—the affiliate earns a commission.
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How it works
1) An affiliate joins an affiliate program and receives a unique tracking link. 2) The affiliate shares that link through channels like a website, blog, email newsletter, social media, or online ads. 3) The merchant tracks the referral using cookies or other attribution methods. 4) If the referral meets the program’s terms, the affiliate is credited and paid according to the commission structure (e.g., percentage of sales or fixed amount per conversion).
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Key considerations
Affiliate marketing can be effective, but success depends on choosing relevant offers, building trust with an audience, and following program rules and advertising laws. Affiliates should disclose their relationship to the brand (for example, using “affiliate link” language) and avoid misleading claims. Commission rates, cookie durations, and qualifying actions vary by program.
Client endpoint
Generated pages, sitemap entries and statistics are isolated for postboxlive.com.